Month: July 2020

You can’t afford to wait, hope and pray that your product or service goes viral, but you can strategically place it in front of the right audience. Source: How to…

Instagram is fixing a bug that displays the camera as on in iOS 14 even when you’re just browsing your feed. Source: Instagram will fix bug that mistakenly shows camera…

“Influencer” marketing can be a powerful tool in an advertiser’s arsenal for engaging with consumers, especially during the pandemic while consumers and companies are stuck at home. Ropes & Gray…

TikTok doesn’t give creators a cut of ads, so they have to look elsewhere. Three of TikTok’s biggest stars announced deals outside of TikTok, giving the creators another way to…

In a bid to lure more retailers, Google is offering free listings and commission-free sales to sellers, among other benefits. Source: Google Takes on Amazon With Free Product Listings, Commission-Free…

Distracting notifications, back-and-forth emails and lost documents can sap hours from every day, especially if you’re worried about dinner plans in the back of your mind. But you have the…

Sales from products sold via social networks will reach $23.3 billion in 2020, roughly $2 billion less than pre-pandemic estimates Social commerce sales will continue to grow as social networks…

Sarah Trahern: If I look at the chapters of the last few months, March was about learning how to work together remotely and realizing the enormity of the decision we were…

Is your brand seeing rising CPAs on once-profitable strategies like promoting your brand on Google and Facebook? If so, take comfort that it’s not just you. It’s apparent to us…

To successfully capitalize on e-commerce, marketers must go beyond product tags to knowing the ins and outs of the system. As we continue adapting to the shifting norms and expectations…