Earlier this week, Facebook reported that it’s seeing record high levels of demand for its services amid the rolling COVID-19 lockdowns across the globe. Messaging activity is up 50% across Messenger and WhatsApp, while the use of live video on Messenger is up 70%.

Another area where Facebook has seen a major increase in interest is Facebook Live. According to the head of Facebook’s main app Fidji Simo, the number of people in the US watching live-streams via Facebook Live has also risen by 50% since January.

Here’s what’s been announced:
  • Adding automatic closed captions
  • The viewer will have an option to only listen in
  • Viewing Facebook streams without being logged in
  • New options for fundraising and charity
  • New tool called Live Producer
  • New ‘Create a Clip’ option

Read the whole article at SocialMediaToday.com