• Google just launched a new social network project that seems to draw inspiration from the popular Pinterest.
  • Google Keen is a service that lets people save items related to their interests, share their keens, and explore the board of other people.
  • The service uses artificial intelligence and machine learning to identify content that matches your interests. Therefore, Google could use Keen to collect more user data for its ads business.

It’s unclear whether Google’s version of Pinterest will ever be monetized by ads. For the time being, it doesn’t even need to be. But if it ever gets as popular as Pinterest, then it might get ads of its own.