There are many ways to reach current and potential customers when it comes to marketing, but one of the most effective is email marketing. While it may seem a bit old school when it comes to online marketing, it is still widely used for two simple reasons:It’s affordable.It’s effective.When you are looking to develop and implement an email marketing campaign, there are a few crucial components you should keep in mind.

Source: How to Build a Fool-Proof Email Marketing Strategy – Influencive