The role of influencers and the creator economy remains high on every CMO’s ‘To-do’ list going into 2023 and beyond.…

“God help anyone making their living on Facebook.” For influencers in Mexico, the real money is in marketing directly to…

Instagram wants to help creators monetize their content. Instagram creators can now use Pearpop, a marketplace for social collaborations, after…

Influencers can get a piece of the cheddar by creating and posting original content to Facebook or Instagram. Source: Facebook…

For many creatives, earning money from their hobbies is now more realistic than ever. But which platforms will pay for…

SAG-AFTRA has approved an agreement to cover content created by certain types of influencers when they are paid to advertise…

Influencers are the celebrities of the 21st century. These days, companies are generating more engagement by teaming up with content…

Jason Falls runs down 12 podcasts influence marketing professionals should be listening to. Not including his own, of course. Source:…

After Fleetwood Mac and Dolly Parton went viral on TikTok, record labels are trying to engineer more viral oldies hits…

eMarketer junior analyst at Insider Intelligence Blake Droesch discusses the options that marketers have to utilize Instagram Stories through paid…